Home » Stock to Watch: Carter’s, Inc. (CRI)

Stock to Watch: Carter’s, Inc. (CRI)

by Sophia Nguyen
Stock to Watch: Carter's, Inc. (CRI)

Analyzing Carter’s Recent Performance in a Challenging Retail Landscape

Carter’s, Inc. has experienced significant fluctuations in its stock value recently, with a notable decline in 2024, prompted by adverse retail conditions and inflationary pressures affecting consumers. Despite being a key player in the children’s apparel market, the company’s earnings projections have diminished substantially.

Carter’s Overview

Carter’s is recognized as the leading branded marketer for baby and young children’s clothing in North America. Its brand portfolio includes well-known names such as Carter’s and OshKosh B’gosh, available in over 1,000 retail locations across the United States, Canada, and Mexico. The company also has a robust e-commerce presence and engages in various wholesale activities.

In the past two fiscal years, Carter’s revenue has slipped by approximately 8%, following a substantial growth spurt in 2021. In July 2024, Carter’s revised its financial outlook during the release of its Q2 results, citing ongoing market challenges that are not expected to improve soon.

Revenue Projections

Looking ahead, analysts forecast a further decline in revenue, estimating a 5% decrease for FY24 alongside an anticipated 13% drop in year-over-year adjusted earnings. The company’s projections for FY24 earnings per share (EPS) have decreased by 15% recently, with a consensus estimate for FY25 reflecting a 17% reduction.

The latest outlook for the company suggests that the most accurate EPS estimates are down by 10% for both 2024 and 2025. CEO Michael Casey recently remarked that inflation has remained stubbornly high, continuing to exert financial pressure on families raising young children. This economic strain has led to decreased discretionary spending, which, in turn, has impacted Carter’s sales figures.

Navigating Economic Challenges

Carter’s overall sales have been under pressure due to inflation reaching unprecedented levels in 2022. As a result, families often feel the need to adjust their spending habits. The company is currently contending with this severe economic environment, and its leadership recognizes the challenges ahead.

According to Casey, the current financial landscape demands a strategic response, as the company aims to navigate through this period of inflation and adapt to changing consumer behaviors.

Current Financial Standing

The downward revisions in Carter’s earnings have resulted in a Zacks Rank of #5 (indicating a Strong Sell recommendation). Given this status, it may be prudent for potential investors to remain cautious until there are signs of improvement and recovery in Carter’s financial performance.

Carter’s position in the market underscores the difficulties many retailers face today, particularly in sectors reliant on discretionary spending. The adaptability of companies like Carter’s will be critical as they work to regain financial stability amidst ongoing economic pressures.

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